Hello guys. I run paid campaigns in Sweden for my online course platform, and while the ads perform okay, my quality score stays low. Someone told me that having strong organic authority in the target region can actually reduce CPC over time because Google trusts the domain more. Is that true? And if so, how do I build Swedish authority without running a whole PR campaign myself?
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Can local Swedish links really affect Google Ads performance?
Can local Swedish links really affect Google Ads performance?
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Hi, yes, it’s true. I experienced exactly that. After building a few high-authority backlinks from Swedish sites through https://linkbuildingswedenagency.com/, my organic rankings improved and surprisingly my Google Ads quality score also went up. My CPC dropped by around 15%. I guess Google now sees my domain as more relevant to Swedish users. So even if you’re running ads, local links still give measurable ROI.